Snapchat launches new lenses for teaching ASL – American Sign Languages Basics as part of International Week of the Deaf.
These lenses will make the users learn how to fingerspell in ASL. To celebrate the International Week of the Deaf, Snapchat has built some exclusive stickers & 3 AR Lenses for supporting users to learn the basics of fingerspelling. The new features were designed with the guidance and feedback of employees who are deaf and have difficulty in hearing. Created by using AI and computer vision technology generated by Hungarian startup – Sign All who concentrates on the technology for deaf people.
Snap Lab software engineer Jennica Pounds, who is deaf is behind the internal operations of the latest snap feature. She mentioned that her elder son had a hard time learning ASL. “I’m passionate about this technology because I truly believe it’s going to break so many applications wide open. It’s tech like this that will help families like mine communicate and grow together” she added.
The new lenses will encourage users to learn to fingerspell their names along with words like love, hug, and smile. They will be able to communicate and express their emotions with their users while chatting.